We conducted one of the largest studies about Malaysian millennials to demonstrate the importance of “listening” to stakeholders. The results generated substantial buzz and inspired many organisations to partner with us on similar projects.
To demonstrate the importance of “listening” to our stakeholders, we conducted one of the largest studies about millennials in Malaysia, involving more than 2,000 youths nationwide, including Sabah and Sarawak. The results of the study generated substantial buzz as it stood apart from the numerous other local studies, and inspired many organisations to partner us on similar projects.
MAGGI rolled out an empowerment and upskilling campaign for women named Program Mentor Wanita Cukup Berani MAGGI (PMWCBM) to encourage women to be brave in stepping out of their comfort zone and taking on new challenges.
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